Insights & Strategies for Independent Hoteliers.
Today’s Revenue Management Thought - ran for 4 years
Now I publish Monday Revenue Rethink each Monday
5 Revenue Management Mistakes
Costing You Money
Dynamic Pricing Myths
Holding Your Hotel Back
How to Compete with OTAs
Without Losing Margin
The Power of a
Balanced Channel Mix
Monday Revenue Rethink
Monday Revenue Rethink
Prepaid upgrades are gold.
Airlines mastered it. Have you?
Seat upgrades, baggage fees, early boarding… all monetised in advance.
Hotels ? Still doing last-minute upsells at check-in.
📌 Follow me to shift upsell timing.
💬 What could you pre-sell before arrival with the right message?
Have a profitable week.
✌🏼
Monday Revenue Rethink
Monday Revenue Rethink
Airlines don’t give free upgrades “just because.”
Why do hotels ?
If you upgrade without strategy, you teach guests to book low and expect high.
Upgrades should be earned - or bought.
📌 Every Monday, I challenge commercial habits.
💬 What’s your current upgrade logic—and is it costing you?
Have a profitable week.
✌🏼
Monday Revenue Rethink
Monday Revenue Rethink
Economy guests pay extra to choose their seat. Why not in hotels ?
Room views, balconies, top-floor locations… all monetisable.
If it impacts experience, it should impact rate.
📌 Follow for profitable small wins every Monday.
💬 What “seat preference” equivalents are you not charging for?
Have a profitable week.
✌🏼
Monday Revenue Rethink
Monday Revenue Rethink
In the sky, the seats are the same every day. In hotels, you change value by the hour.
Your revenue team sees perishable value. But do your guests ?
Dynamic pricing must come with dynamic storytelling.
📌 Every Monday, we connect pricing to perception.
💬 What’s the best way you’ve explained price differences to guests ?
Have a profitable week.
✌🏼
Monday Revenue Rethink
Monday Revenue Rethink
Not every guest wants First Class. But everyone wants to know what First Class feels like.
If your upgrades aren’t aspirational, they won’t sell.
Make the premium story seductive - not complicated.
📌 Follow for product hierarchy clarity every Monday.
💬 What makes your top-tier product worth the extra price?
Have a profitable week.
✌🏼
Monday Revenue Rethink
Monday Revenue Rethink
Airlines charge more for legroom. You give away square metres.
Why are your biggest rooms priced like standard doubles ?
Space is a luxury. Price it that way.
📌 Follow me every Monday as we rethink room pricing logic.
💬 Which of your rooms is underpriced simply because it’s “not a suite”?
Have a profitable week.
✌🏼
Monday Revenue Rethink
Monday Revenue Rethink
Your rate fences are invisible. That’s why no one’s upgrading.
Guests don’t mind paying more - if they understand what they’re getting.
If all options look the same… guess which one sells?
📌 Mondays are for commercial transparency.
💬 How visible is your value difference between room types?
Have a profitable week.
✌🏼
Monday Revenue Rethink
Monday Revenue Rethink
Business Class works because it balances comfort with control. What’s your middle-tier strategy?
Most hotels jump from basic to premium with nothing in between.
That’s a missed opportunity.
Business travellers don’t need spa robes—they need peace, power sockets, and predictability.
📌 Follow for segmentation lessons airlines already mastered.
💬 What’s your middle-tier offering really solving?
Have a profitable week.
✌🏼
Monday Revenue Rethink
Monday Revenue Rethink
Would you ever see an airline bundle champagne into every seat ?
Then why are hotels doing it ?
I’ve seen properties give away premium experiences in every room category - because they’re afraid to draw lines.
Clarity converts. Boundaries protect profit.
📌 Pricing clarity every Monday.
💬 What are you still offering for free… that should be a paid upgrade?
Have a profitable week.
✌🏼
Monday Revenue Rethink
Monday Revenue Rethink
Economy isn’t a downgrade - it’s a decision.
Some guests want simplicity. That’s not bad - it’s a business model.
But if you confuse budget guests with bad product, you’ll lose both margin and trust.
📌 Every Monday, I’ll help you separate cost-saving from value-sapping.
💬 What’s your most profitable “basic” room - and why?
Have a profitable week.
✌🏼