Insights & Strategies for Independent Hoteliers.

Todayโ€™s Revenue Management Thought - ran for 4 years

Now I publish Monday Revenue Rethink each Monday

5 Revenue Management Mistakes

Costing You Money

Dynamic Pricing Myths

Holding Your Hotel Back

How to Compete with OTAs

Without Losing Margin

The Power of a

Balanced Channel Mix

Nikolas Hall Nikolas Hall

Today's Revenue Management thought:-

The most important aspect of pricing is โ€œvalue.โ€

The price a customer is willing to pay, and therefore the price a company can achieve, is always a reflection of the perceived value of the product or service in the customerโ€™s eyes.

Have a profitable week.

โœŒ๐Ÿผ

Read More
Nikolas Hall Nikolas Hall

Today's Revenue Management thought:-

Price and value are one and the same.

Revenue Managers have three tasks:-

  • Create Value

  • Communicate Value

  • Retain Value

Have a profitable week.

โœŒ๐Ÿผ

Read More
Nikolas Hall Nikolas Hall

Today's Revenue Management thought:-

Setting your prices need not be black or white.

By using a combination of pricing strategies you can achieve better results.

A number of factors will determine the right pricing strategy for you. Including the state of the industry, demand, the size of your business, your business plan, strategy and goals.

Evaluate your business as a whole and then determine the best strategy or combination of methods that work for you.

Have a profitable week.

โœŒ๐Ÿผ

Read More
Nikolas Hall Nikolas Hall

Today's Revenue Management thought:-

The pursuit of profit is both a driver of excellent pricing and an outcome of it - there is no way to separate the two topics.

Profit is ultimately the only valid metric for guiding your company.

The rationale is simple: profit is the only metric which takes both the revenue side and the cost side of a business into account.

Have a profitable week.

โœŒ๐Ÿผ

Read More
Nikolas Hall Nikolas Hall

Today's Revenue Management thought:-

Price is the only marketing instrument you can employ with no upfront investment.

This makes it an especially powerful marketing tool for small business or start-ups with tight financial resources.

Have a profitable week.

โœŒ๐Ÿผ

Read More
Nikolas Hall Nikolas Hall

Today's Revenue Management thought:-

Without Revenue Management strategies / systems - Pricing is guesswork.

How do hoteliers without a Revenue Management team / systems determine the price of their products.

In almost every case, the process of decision is one of guesswork.

Have a profitable week.

โœŒ๐Ÿผ

Read More