Insights & Strategies for Independent Hoteliers.
Today’s Revenue Management Thought - ran for 4 years
Now I publish Monday Revenue Rethink each Monday
5 Revenue Management Mistakes
Costing You Money
Dynamic Pricing Myths
Holding Your Hotel Back
How to Compete with OTAs
Without Losing Margin
The Power of a
Balanced Channel Mix
Today's Revenue Management thought:-
It’s Friday - time to contemplate.
As we fine-tune our strategies and push our tools to the limit, we can’t help but wonder—are we ahead of the game, or have we just become so efficient that the game’s still catching up to us ?
Have a profitable week.
✌🏼
Today's Revenue Management thought:-
Achieving Full Utilisation – It’s About More Than Just Occupancy
You know the drill: filling rooms isn’t the end goal, maximizing their value is. Achieving full utilization means leveraging your revenue management tools to their fullest capacity—not just to fill rooms, but to ensure you're capturing the highest possible value per booking. Whether it’s managing length-of-stay restrictions, applying the right segmentation strategies, or adjusting on-the-fly to changing demand, it's about making every room count.
By staying data-driven, you can confidently balance occupancy and rate, knowing you’re always optimizing for both. The real game-changer? These tools give you the ability to stay agile and maintain control, positioning you to stay ahead no matter what the market throws your way.
Have a profitable week !
✌🏼
Today's Revenue Management thought:-
Optimising Your Distribution Strategy for Maximum Impact
Managing distribution channels is second nature to you, but are you really leveraging them for maximum impact? The key lies in striking the perfect balance between direct and third-party bookings, while maintaining rate parity and inventory control. This is where fine-tuning your distribution strategy can pay off—using your channel manager to strategically open and close availability based on real-time insights, maximizing visibility where it counts.
It's not just about reaching guests—it's about reaching the right guests, at the right time, on the right platform. A well-orchestrated distribution strategy will elevate your property’s presence, ensuring you're consistently capturing the best opportunities across all channels.
Have a profitable week !
✌🏼
Today's Revenue Management thought:-
Using Revenue Management to Sharpen Your Competitive Edge
Revenue management tools aren't new to you, but are you using them to their full potential? The real edge comes from going beyond automated rate changes—it's about fine-tuning your strategy to reflect not just market conditions, but your specific business goals. Are you maximizing ADR while maintaining occupancy? Are you adjusting to peak times and lower-demand periods with precision?
These tools allow you to refine your approach, ensuring that every pricing decision is not just reactive but strategic. Use them to identify trends, pinpoint high-performing segments, and outperform competitors with a thoughtful, data-driven pricing strategy.
Have a profitable week !
✌🏼
Today's Revenue Management thought:-
Staying "Ahead of the Game" in Hospitality – Why It Still Matters
Even if you're familiar with the ins and outs of revenue management and distribution tools, staying ahead of the curve is more crucial than ever. With shifting market conditions and guest preferences becoming more complex, the tools themselves aren’t enough—you need to constantly refine how you use them. By leveraging data to anticipate demand and quickly adapt, you're not just reacting to the market but driving it.
The real power lies in combining your expertise with the flexibility and precision these tools offer, ensuring you’re capturing every opportunity. It's about staying sharp, making smarter decisions, and ensuring you're not just keeping up but leading the way.
Have a profitable week !
✌🏼
Today's Revenue Management thought:-
It’s Friday - time to contemplate.
And remember, if all else fails, at least your budget is guaranteed to look great on paper !……. or will it……..
Have a profitable week.
✌🏼
Today's Revenue Management thought:-
The Power of Reflection in Budgeting
Now that you've analysed mistakes, evaluated pricing strategies, and looked beyond raw data, it's time to put it all together. Budgeting is more than a task—it's a strategy. By reflecting on the past and preparing for the future, you're positioning your hotel to not just survive but thrive.
This process is an investment in your hotel's future. Each step you take, from reviewing past mistakes to fine-tuning your approach, brings you closer to achieving your goals. With the right mindset, this year’s budget will be a blueprint for success.
Have a profitable week !
✌🏼
Today's Revenue Management thought:-
Look Beyond the Numbers
Budgeting isn’t just about crunching numbers. It’s about context. Historical data can provide invaluable insights, but it’s not the whole picture. This year, take the time to evaluate the world around you. What external factors—global events, local tourism trends, or economic shifts—could impact your hotel in the coming year?
By weaving these broader elements into your budget, you’ll be better prepared for challenges and opportunities alike. It’s not just about predicting numbers; it’s about understanding the forces that will drive those numbers.
Have a profitable week !
✌🏼
Today's Revenue Management thought:-
Are You a Price Maker or a Price Taker?
As you fine-tune your budget, a critical question to ask yourself is: “Am I a price maker or a price taker?” Understanding your hotel’s position in the market is crucial. If you’re always reacting to competitors, you’re a price taker. But if you set the tone with strategic pricing, you're a price maker.
It’s time to revisit your pricing strategy. Should you continue down the same path or try a new approach? Budget season is your chance to shape your hotel’s financial future, rather than simply reacting to the market.
Have a profitable week !
✌🏼
Today's Revenue Management thought:-
Time Flies—Budget Season Again
It’s hard to believe, but here we are again, 52 weeks after last year’s budget season. Time flies, right? It’s easy to get caught up in the routine, but this is a golden opportunity to reflect and improve. Take a deep breath, review the successes, and—more importantly—the challenges of the past year.
Mistakes are valuable teachers, so don’t shy away from them. What went wrong? Was it a forecasting error or an unexpected market shift? Identifying these pitfalls will help prevent a repeat. But don’t get stuck in the past; a quick reflection followed by action is key. Regroup, refocus, and step into this year’s budget with newfound clarity.
Have a profitable week !
✌🏼