Insights & Strategies for Independent Hoteliers.
Todayโs Revenue Management Thought - ran for 4 years
Now I publish Monday Revenue Rethink each Monday
5 Revenue Management Mistakes
Costing You Money
Dynamic Pricing Myths
Holding Your Hotel Back
How to Compete with OTAs
Without Losing Margin
The Power of a
Balanced Channel Mix
Today's Revenue Management thought:-
โ๏ธ๐ฐ ๐๐ก๐๐ญ ๐๐จ๐ญ๐๐ฅ๐ฌ ๐๐๐ง ๐๐๐๐ซ๐ง ๐๐๐จ๐ฎ๐ญ ๐๐ฉ๐ฌ๐๐ฅ๐ฅ๐ข๐ง๐ ๐๐ซ๐จ๐ฆ ๐๐ฒ๐๐ง๐๐ข๐ซ โ ๐๐ฎ๐ฑ๐ข๐ฅ๐ข๐๐ซ๐ฒ ๐๐๐ฅ๐๐ฌ ๐๐ซ๐ ๐๐ซ๐จ๐๐ข๐ญ๐๐๐ข๐ฅ๐ข๐ญ๐ฒ! โ๏ธ๐ฐ
Why Are Hotels So Afraid to Upsell? ๐คทโโ๏ธ
Ryanair doesnโt hesitate for a second when charging for extras.
Yet hotelsโbusinesses that literally sell experiences and upgradesโare weirdly shy about offering add-ons.
๐๏ธ When was the last time reception proactively sold a better room?
๐ฅ Why isnโt every guest offered a welcome drink package?
๐ณ Why isnโt breakfast pre-sold at check-in to boost F&B revenue?
Hotels, letโs be real:
๐จ Guests expect to be offered extras.
๐จ If they donโt book it at your hotel, theyโll spend it elsewhere.
๐จ If youโre not selling, youโre losing money.
Ryanair doesnโt apologise for offering add-onsโthey just do it as a matter of process.
So why are hotels leaving money on the table? Tomorrow, we talk numbers.
Have a profitable week.
โ๐ผ
Today's Revenue Management thought:-
โ๏ธ๐ฐ ๐๐ก๐๐ญ ๐๐จ๐ญ๐๐ฅ๐ฌ ๐๐๐ง ๐๐๐๐ซ๐ง ๐๐๐จ๐ฎ๐ญ ๐๐ฉ๐ฌ๐๐ฅ๐ฅ๐ข๐ง๐ ๐๐ซ๐จ๐ฆ ๐๐ฒ๐๐ง๐๐ข๐ซ โ ๐๐ฎ๐ฑ๐ข๐ฅ๐ข๐๐ซ๐ฒ ๐๐๐ฅ๐๐ฌ ๐๐ซ๐ ๐๐ซ๐จ๐๐ข๐ญ๐๐๐ข๐ฅ๐ข๐ญ๐ฒ! โ๏ธ๐ฐ
The 'Everything Is Extra' Playbook
I know, I knowโRyanair isnโt exactly the Four Seasons of the skies. But love them or hate them, their upselling strategy is nothing short of genius.
โ๏ธ Want a seat next to your partner? Thatโs extra.
โ๏ธ Need a carry-on bag? Thatโs extra.
โ๏ธ Fancy skipping the boarding queue? Thatโs extra.
And you know what? People pay. Every. Single. Time.
Now, letโs talk about hotels.
When was the last time your front desk actively upsold anything?
When did a guest last hear, โWould you like a room with a view?โ or โWould you like to pre-book breakfast?โ
Why arenโt hotels applying the same relentless focus on ancillary revenue as airlines?
Stay tuned. Because Ryanair-level upselling isnโt just for budget airlinesโitโs for hotels too.
Have a profitable week.
โ๐ผ
Today's Revenue Management thought:-
Simplify to Multiply ๐ฐ
Letโs cut to the chase.
Too many rate plans =
๐ธ Lower conversion
๐ธ Slower teams
๐ธ Tech headaches
๐ธ Messy data
Simplified pricing =
๐ฐ Higher conversions
๐ฐ Faster operations
๐ฐ Smarter pricing decisions
๐ฐ More profit, less pain
โ Want me to help streamline your rate plans? Letโs book a quick call โ DM me to set it up. Schedule a meeting - https://calendly.com/nikolashall/freecall?
Have a profitable week.
โ๐ผ
Today's Revenue Management thought:-
Your Tech Hates Messy Pricing Too
Your channel manager, PMS, and booking engine arenโt magicians. They canโt fix messy rate plans โ they just pass the chaos along.
The more plans you load, the more you risk:
โ ๏ธ Mapping errors
โ ๏ธ Out-of-sync rates
โ ๏ธ Dodgy reporting (good luck spotting trends!)
Clean pricing = clean data = smart decisions = more revenue.
๐ Want me to check if your tech stack is working for โ or against you? Drop me a DM and letโs take a look together. Schedule a meeting - https://calendly.com/nikolashall/freecall?
Have a profitable week.
โ๐ผ
Today's Revenue Management thought:-
Your Team Deserves Better (and Faster)
Your reservations team isnโt there to play detective. But thatโs exactly what happens when you drown them in rate plans.
โWhich one is todayโs best seller?โ
โWhy does Rate Plan G have different cancellation terms than Rate Plan K?โ
โOopsโฆ we gave the wrong price over the phone.โ
Too many rates = slower responses, more mistakes, and lost revenue.
Clean up your pricing, and your team can focus on selling โ not solving puzzles.
๐ก Want a second opinion on your current rate plan structure? Let me help you cut the clutter โ DM me to get started. Schedule a meeting - https://calendly.com/nikolashall/freecall?
Have a profitable week.
โ๐ผ
Today's Revenue Management thought:-
Guest Confusion = Abandoned Bookings
Want a guaranteed way to lose a booking?
Overwhelm your guests with too many rate plans.
Hereโs what happens when they see 10+ options:
๐คฏ โWait, whatโs the difference between these two?โ
๐คฏ โDo I need to prepay, or is breakfast included?โ
๐คฏ โForget it, Iโll just check another hotel.โ
Confused guests donโt convert.
The fix? Fewer, clearer rate plans.
Simple sells.
๐ฌ Curious how your current setup looks from a guestโs point of view? Let me review it and share my feedback โ just DM me! Schedule a meeting - https://calendly.com/nikolashall/freecall?
Have a profitable week.
โ๐ผ
Today's Revenue Management thought:-
Too Many Rates, Too Little Profit? Letโs Talk. ๐ธ
Your hotelโs rate plans should work for you โ not against you.
But if your booking page looks like a menu with 15 flavours of the same dish, youโre not impressing anyone. Youโre confusing guests, slowing down your team, and leaving money on the table.
More options โ more revenue. In fact, the opposite might be true.
Over the next few days, Iโll show you exactly how simplifying your rate plans can boost your profits โ and make your life a whole lot easier.
๐ Want me to take a quick look at your rate plan setup? DM me โ happy to offer a no-obligation sanity check. Schedule a meeting - https://calendly.com/nikolashall/freecall?
Have a profitable week.
โ๐ผ
Today's Revenue Management thought:-
Fix Your Pricing, Fix Your Future
If you want to double your growth rate and increase margins by 25-40%, the fastest way isnโt chasing new guestsโitโs fixing your pricing.
In my view, smart pricing isnโt about being aggressiveโitโs about being aligned:
โ๏ธ With your value.
โ๏ธ With your target guests.
โ๏ธ With your long-term business goals.
I recommend: Take a hard look at your pricing strategy todayโand ask yourself:
โก๏ธ Are we charging what weโre worthโor what we think guests will tolerate?
Pricing with confidence changes everything.
Have a profitable week.
โ๐ผ
Today's Revenue Management thought:-
Underpricing Limits Your Growth
Let me be clear: You canโt cut your way to success.
My experience tells me that hotels stuck in a low-price mindset struggle to invest in upgrades, staff training, or marketingโbecause margins are too tight.
When you charge what youโre truly worth, you unlock the cash flow needed to:
โ
Improve your product.
โ
Elevate guest experiences.
โ
Invest in smarter technology and marketing.
In my view, pricing isnโt just a numberโitโs your business growth engine.
Have a profitable week.
โ๐ผ
Today's Revenue Management thought:-
Cheap Prices Attract the Wrong Guests
In my observations, hotels that consistently underprice end up attracting the most price-sensitive guestsโthe ones who demand the most while spending the least.
When you price confidently, you naturally filter for guests who value what makes your property specialโlocation, service, design, experienceโnot just the lowest rate.
In my view, the goal isnโt to appeal to everyone. Itโs to attract the right guests for your brand.
I recommend: Set prices that match your story, and watch the quality of your bookings improve.
Have a profitable week.
โ๐ผ