Insights & Strategies for Independent Hoteliers.
Todayās Revenue Management Thought - ran for 4 years
Now I publish Monday Revenue Rethink each Monday
5 Revenue Management Mistakes
Costing You Money
Dynamic Pricing Myths
Holding Your Hotel Back
How to Compete with OTAs
Without Losing Margin
The Power of a
Balanced Channel Mix
Today's Revenue Management thought:-
Hospitality Harmony: āDiscounts in the Ever-Evolving Guest Experience"
In the dynamic world of hotel management, discounts are a dynamic force shaping guest experiences.
New customers are enticed by the initial allure of cost savings, while returning guests feel appreciated through tailored discounts.
The synergy between acquisition and retention strategies involves recognizing the changing needs of guests and deploying discounts as a flexible instrument in the hotel's toolkit.
In this ever-evolving dance, discounts become integral to creating a harmonious and lasting connection between guests and their preferred hotels.
Have a profitable week !
āš¼
Today's Revenue Management thought:-
Suite Strategy: āBalancing Discounts for Acquisition and Retention"
Discounts in the hotel industry play a dual role, acting as both a lure for new guests and a reward for the loyalty of existing ones.
The challenge lies in striking a delicate balance, where promotional offers attract fresh faces while exclusive discounts and perks maintain a strong connection with the hotel's regular clientele.
A well-crafted discount strategy is the cornerstone of a successful hotel's customer lifecycle management.
Have a profitable week !
āš¼
Today's Revenue Management thought:-
Staying the Course: āDiscounts as Pillars of Customer Loyalty in Hospitality"
In the competitive hospitality industry, retaining guests is as crucial as attracting them in the first place.
Discounts, strategically implemented, function as pillars of customer loyalty.
Hotels that extend special offers to returning guests not only express gratitude but also cultivate a sense of belonging. Discounts become a tool for hotels to solidify relationships, ensuring guests choose their establishment time and again.
Have a profitable week !
āš¼
Today's Revenue Management thought:-
Checking In: āThe Magnetic Pull of Discounts for New Hotel Guests"
For hotels, the first encounter with a potential guest is a critical moment.
Discounts serve as a compelling invitation, enticing new patrons to experience the luxury and comfort the establishment offers.
These initial discounts act as a powerful lure, enticing first-time visitors and providing a taste of the hospitality that awaits them.
Have a profitable week !
āš¼
Today's Revenue Management thought:-
If you can't convince them, confuse them.
Confusing customers with pricing is a risky strategy.
Have a profitable week !
āš¼
Today's Revenue Management thought:-
Staying Competitive with Integrity
In the ever-evolving landscape of the hospitality industry, staying competitive is crucial.
Rate parity is your secret weapon, allowing your hotel to remain competitive without compromising integrity.
Guests appreciate fairness, and when they consistently find the same rates across platforms, it reinforces your hotel's commitment to providing value.
Rate parity is not just a strategy; it's the ethical compass guiding your hotel towards sustained success.
Have a profitable week !
āš¼
Today's Revenue Management thought:-
Beyond NumbersāBuilding Relationships
Rate parity goes beyond numbers on a screen.
It's a promise to your guests that they are getting the best deal, fostering a relationship built on transparency.
When guests feel confident that the price they see is the price they get, it creates a positive perception of your hotel.
This trust is invaluable, transforming a mere transaction into the foundation of a lasting relationship.
Have a profitable week !
āš¼
Today's Revenue Management thought:-
A Seamless Experience
Picture this: a traveler explores room rates on different platforms, finding the same pricing across the board.
That's the beauty of rate parity.
It ensures a seamless booking experience for guests, eliminating the confusion that arises from disparate prices.
Your hotel's dedication to this principle isn't just a strategic move; it's a commitment to providing a hassle-free, reliable booking process.
Have a profitable week !
āš¼
Today's Revenue Management thought:-
The Foundation of Trust
In the realm of hospitality, rate parity isn't mere industry jargon; it's the cornerstone of your hotel's commitment to fairness and transparency.
When guests encounter consistent pricing across platforms, they not only appreciate the simplicity but also develop a sense of trust.
Rate parity, therefore, is not just a pricing strategyāit's your hotel's promise of value and integrity.
Have a profitable week !
āš¼
Today's Revenue Management thought:-
The true cost of acquisitionā¦..
Who footās the bill ?
Have a profitable week !
āš¼