Insights & Strategies for Independent Hoteliers.
Today’s Revenue Management Thought - published all weekdays
5 Revenue Management Mistakes
Costing You Money
Dynamic Pricing Myths
Holding Your Hotel Back
How to Compete with OTAs
Without Losing Margin
The Power of a
Balanced Channel Mix
Today's Revenue Management thought:-
It’s Friday - time to contemplate.
Raising awareness about the consequences of cancelling.
"Thinking of cancelling? Get ready to tango – our cancellation fees will have your wallet doing the cha-cha!”
Have a profitable week.
✌🏼
Today's Revenue Management thought:-
As summer approaches and June draws near, hotels are entering their busiest season, brimming with revenue opportunities. This week, we will explore how cancellation policies can be strategically utilised to drive revenue.
Cancellation policies in hotels can be strategically utilized to drive revenue and enhance business operations. By carefully designing and implementing these policies, hotels can minimise losses, improve cash flow, and encourage direct bookings.
Incentivising Direct Bookings: Providing more favorable cancellation terms for direct bookings compared to third-party platforms encourages guests to book directly, saving the hotel from paying commission fees to online travel agents (OTAs).
Have a profitable week !
✌🏼
Today's Revenue Management thought:-
As summer approaches and June draws near, hotels are entering their busiest season, brimming with revenue opportunities. This week, we will explore how cancellation policies can be strategically utilised to drive revenue.
Cancellation policies in hotels can be strategically utilized to drive revenue and enhance business operations. By carefully designing and implementing these policies, hotels can minimise losses, improve cash flow, and encourage direct bookings.
Improved Cash Flow through Advance Payments: Requiring partial or full payment at the time of booking, especially for non-refundable rates, enhances cash flow and supports operational costs.
Have a profitable week !
✌🏼
Today's Revenue Management thought:-
As summer approaches and June draws near, hotels are entering their busiest season, brimming with revenue opportunities. This week, we will explore how cancellation policies can be strategically utilised to drive revenue.
Cancellation policies in hotels can be strategically utilized to drive revenue and enhance business operations. By carefully designing and implementing these policies, hotels can minimise losses, improve cash flow, and encourage direct bookings.
Dynamic Pricing and Tiered Policies: Combining cancellation policies with dynamic pricing allows hotels to adjust rates based on demand. Offering different price points for varying levels of flexibility helps maximise occupancy and revenue.
Have a profitable week !
✌🏼
Today's Revenue Management thought:-
As summer approaches and June draws near, hotels are entering their busiest season, brimming with revenue opportunities. This week, we will explore how cancellation policies can be strategically utilised to drive revenue.
Cancellation policies in hotels can be strategically utilized to drive revenue and enhance business operations. By carefully designing and implementing these policies, hotels can minimise losses, improve cash flow, and encourage direct bookings.
Guaranteed Revenue with Non-Refundable Rates: Offering lower rates for non-refundable bookings ensures the hotel secures revenue even if the guest cancels, thus reducing the risk of last-minute cancellations.
Have a profitable week !
✌🏼
Today's Revenue Management thought:-
It’s Friday - time to contemplate.
"Seeking Exclusivity: Willing to Pay Double for a True Status Symbol” - do we was hoteliers maximise on this opportunity ?
Have a profitable week.
✌🏼
Today's Revenue Management thought:-
This week we'll delve into the three main factors that influence the pricing structure.
Price Sensitivity: Understanding how sensitive buyers are to price changes is essential. If customers are highly sensitive, even small price increases can lead to a significant drop in demand. Hotels, for example, must gauge this sensitivity to optimise pricing strategies, balancing affordability with profitability to attract and retain customers.
Have a profitable week !
✌🏼
Today's Revenue Management thought:-
This week we'll delve into the three main factors that influence the pricing structure.
Market Size: The number of potential buyers significantly affects pricing. A larger market allows for economies of scale, potentially lowering costs and prices. Conversely, a niche market with fewer buyers might necessitate higher prices to cover fixed costs and ensure profitability.
Have a profitable week !
✌🏼
Today's Revenue Management thought:-
This week we'll delve into the three main factors that influence the pricing structure.
Perceived Value: Buyers’ perception of the product's value is critical. If they believe the product offers substantial benefits or quality, they are willing to pay more. This perception is influenced by factors such as brand reputation, product features, and customer reviews.
Have a profitable week !
✌🏼
Today's Revenue Management thought:-
It’s Friday - time to contemplate.
In the world of Big Data, forget about the alphabet soup — just give me those four M's: Make Me More Money!
Who needs KPI's when you've got $$$ signs?"
Have a profitable week.
✌🏼