Insights & Strategies for Independent Hoteliers.
Today’s Revenue Management Thought - ran for 4 years
Now I publish Monday Revenue Rethink each Monday
5 Revenue Management Mistakes
Costing You Money
Dynamic Pricing Myths
Holding Your Hotel Back
How to Compete with OTAs
Without Losing Margin
The Power of a
Balanced Channel Mix
Today's Revenue Management thought:-
Success is the sum of small efforts repeated day-in and day-out.
Have a profitable week.
✌🏼
Today's Revenue Management thought:-
Dynamic pricing pitfalls to avoid:-
Using a “Set it and forget it” attitude - make sure you have hands-on at all times.
Distrust amongst customers, who adapt a “wait you out” for a better price in the days to come.
Fluctuating your prices too often can cause your customers to stop trusting your brand altogether.
Do consider the industries and your competition’s standards, but don’t follow them blindly
Undercutting your competition could cause them to do the same, leading to race to the bottom.
Have a profitable week.
✌🏼
Today's Revenue Management thought:-
Adopting dynamic pricing as your go-to pricing strategy, ensures you’ll always remain competitive in terms of price, regardless of what changes may occur.
Have a profitable week.
✌🏼
Today's Revenue Management thought:-
I think hotels must really understand delivering value, not just generating revenue.
A hotel creates its growth from being innovative and focused on specifics rather than being mediocre or worse in every area.
Have a profitable week.
✌🏼
Today's Revenue Management thought:-
Establishing & implementing an effective pricing strategy should be a priority for any hotel looking to expand its arsenal of competitive weapons.
Critical to success, however, is a strategy that is understood & upheld by all departments.
Have a profitable week.
✌🏼
Today's Revenue Management thought:-
Understanding 'why' something is done is far more important than knowing 'how' it is done.
Sun Tzu illustrates this simply : “If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle”
Have a profitable week.
✌🏼
Today's Revenue Management thought:-
As leaders, we need to accept that we won't always make the right decisions.
We will screw up royally sometimes - understanding that failure is not the opposite of success, it's part of success.
Have a profitable week.
✌🏼
Today's Revenue Management thought:-
Hotels try to avoid unnecessary risks by sticking with what they know. They wonder why they're not moving forward and seeing better results.
Marketing or Pricing experiments that test a hunch are low risk (and low cost) tests of your crazy idea. A simple experiment, teaches you lessons & gives insight that can pay off big time with very low risk.
What experiment will you start today?
Have a profitable week.
✌🏼
Today's Revenue Management thought:-
“It's kind of fun to do the impossible”
Have a profitable week.
✌🏼
Today's Revenue Management thought:-
Value of your hotel room is not determined by those who set the price.
Value of your hotel room is determined by those who choose to pay it.
It’s a numbers “game” til you find the right number.
Have a profitable week.
✌🏼