Today's Revenue Management thought:-

Hotel management teams love having data to help make decisions.

Data doesn’t always give us the answers. 

Data allows us to test theories or strategies & provides interesting correlations between variables.Regardless of what our data tells us, in the end, we need buyers to be willing to pay more. 

• They don’t pay more because we don’t ask them to.

• They don’t pay more because they have a price limit.

• They don’t pay more because they don’t know how good our product is. 

Who knows ? 

You should & your hotel should!

Have a profitable week.

✌🏼