Today's Revenue Management thought:-
"Price is what you pay. Value is what you get." - Warren Buffett
Pricing should based solely on how much value your customers find in your hotel.
Customers don’t care about how much or how little you spent on branding and refurbishing your hotel and if you’re offering a unique experience.
The moment you make a mistake in pricing, you're eating into your reputation and your profits.
Have a profitable week.
✌🏼