Today's Revenue Management thought:-

🌈 All the colours of the world 🌈

Corporate involvement in #Pride is controversial, with many businesses being accused of ‘being there for the party, and not for the fight’.

This Saturday marks the culmination of Copenhagen Pride, one of many events around the world celebrating LGBTQ+ communities and raising awareness of key issues. There are however questions around corporate participation in Pride, and whether it is done entirely for the right reason.

We all know that at the end of the day, it all boils down to implementing successful strategies.

Is hospitality truly supporting #Pride for the “party or the fight” ?

Have a profitable week.

✌🏼

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