Today's Revenue Management thought:-
It is so easy to blame price for the loss of sales volume.
That is not really the only issue.
Marketing and brand promises that do not live up to the promise, create situations where consumers try your product and it failed, so they will not come back or stay again. In addition they let the world know with a scathing review.
Create truthful messaging & concepts so that you can price correctly.
Have a profitable week.
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