Today's Revenue Management thought:-

I have used this week to highlight some thoughts on distribution strategy.

The last step in coming up with a successful distribution strategy is to tie together all of the earlier mentioned strategies with the right technology.

  • Channel manager

  • Booking engine

  • Revenue management software

  • Property management system

  • Guest relation and communication software

Once in place it is important that you have the ability to seamlessly connect your tools in order to form a cohesive and responsive distribution strategy.

In addition you will be building a strong data foundation which can assist in building solid sales & pricing strategies.

A passing word - “you don’t need a fleet of Bentley’s when you live on a hillside with a patchy dirt road”

Have a profitable week.

✌🏼

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