Insights & Strategies for Independent Hoteliers.

Today’s Revenue Management Thought - ran for 4 years

Now I publish Monday Revenue Rethink each Monday

5 Revenue Management Mistakes

Costing You Money

Dynamic Pricing Myths

Holding Your Hotel Back

How to Compete with OTAs

Without Losing Margin

The Power of a

Balanced Channel Mix

Nikolas Hall Nikolas Hall

Today's Revenue Management thought:-

There’s no one right answer when it comes to pricing strategies in the hospitality industry.

However, consumers are always trying to guess what our startegies are - you often see articles titled “Here’s exactly when to book a hotel to get the best deal”

The ideal answer from our side should always be “Now !”

Do your pricing strategies take consumer behaviour into account ?

Have a profitable week.

✌🏼

Read More
Nikolas Hall Nikolas Hall

Today's Revenue Management thought:-

Strategies for 2023 are set, and the ball has started to roll.

Many hotels go from month to month, quarter to quarter, year to year, attempting to sell the way they’ve always sold, even though the competitive landscape is constantly changing — and changing rapidly.

You must always bear in mind the following three things to reach your destination: 

  • Where you are

  • Where you want to go

  • The best route to get there. 

This is particularly true if your destination, your goal, is to reach your desired revenue goals.

Have a profitable week.

✌🏼

Read More
Nikolas Hall Nikolas Hall

Today's Revenue Management thought:-

January is the most important month !!!!

I’ve seen hotels miss their numbers in January and never recover, continually trying to dig out of the hole they created in January. 

You might be thinking there’s nothing you can do this month to help you hit your revenue goals in January. 

That would be incorrect.

Whatever you do in January is going to contribute in February, March and April, too !

Have a profitable week.

✌🏼

Read More
Nikolas Hall Nikolas Hall

Today's Revenue Management thought:-

And we’re off…….

Welcome to a new year filled with opportunities for enlightenment, new challenges and new possibilities.

We all know what needs to be done, so let’s get the ball rolling.…. the 1st of 365 revenue opportunities has already passed.

Have a profitable week.

✌🏼

Read More
Nikolas Hall Nikolas Hall

Today's Revenue Management thought:-

The year is drawing to an end, and this will be my last post for 2022.

2023 is a few days away, and new challenges lay ahead of us.

Just remember……

You’ll never get bored when you try something new. There’s really no limit to what you can do.

Start the year by challenging yourself to take a step into the unknown……

Have a profitable New Year.

✌🏼

Read More
Nikolas Hall Nikolas Hall

Today's Revenue Management thought:-

Pricing in hospitality, is like teenagers and sex !

Everybody talks about it, few actually perform the task, and even fewer master the skill.

Have a profitable week.

✌🏼

Read More
Nikolas Hall Nikolas Hall

Today's Revenue Management thought:-

Do your pricing homework before setting prices!

Consumer behaviour has changed. Much of this is down to the unpredictable nature of demand these days, as well as technological advances.
Identify demand patterns and learn how your target market works. 

You can subsequently make the necessary adjustments to your pricing and marketing strategies in order to sell more rooms to more guests at the right price.

Have a profitable week.

✌🏼

Read More
Nikolas Hall Nikolas Hall

Today's Revenue Management thought:-

I would like to thank all our clients, friends & followers for all their support in 2022. Seasons Greetings, and we look forward to 2023! 🎉🥂

Have a profitable week.

✌🏼

Read More
Nikolas Hall Nikolas Hall

Today's Revenue Management thought:-

To find more guests who will fall in love with your hotel, you first need to know who you attract and why.

  • Business

  • Leisure

For your hotel there are other segments which are more relevant, or a more complex segmentation would be more applicable.

Each hotel has to decide what segmentation best fits their market, property and revenue management strategy.

But how do we benchmark, when segmentation creativity knows no limits ?

Have a profitable week.

✌🏼

Read More