Today's Revenue Management thought:-

Vanity Metrics Are Holding You Back

Let’s be honest:
Many hotel teams are still chasing volume over value.

But rooms sold isn’t the same as:

• Net revenue after costs

• Upsell potential

• Guest satisfaction

• Repeat behaviour

When you rank revenue by quality, not just quantity, you stop reacting to noise, and start growing profitably.

Have a profitable week.

✌🏼