Today's Revenue Management thought:-

Profitability Over Popularity

Here’s the trap:
Revenue that looks great on paper can quietly bleed your profits.

Take two bookings:

• Guest A: €600 via your website, low commission, high in-house spend.

• Guest B: €600 via OTA, 18% commission, no extras, and high service cost.

Same revenue. Wildly different outcomes.

In my experience, shifting the conversation to profit-per-booking radically changes how teams evaluate their pricing, channels, and segmentation.

Have a profitable week.

✌🏼