Today's Revenue Management thought:-

Consumers have a different perception of how hotels set their prices, than what actually happens.

“Bargain hunters often say hotel prices go down at night.”

“The best day of the week to book your hotel at the lowest rate is Monday for domestic travel and Tuesday for international travel according to Expedia.”

“Hotels go down in price closer to the date only when there is inventory available.”

Do you consider consumer price perception & behaviour when setting your prices ?

Have a profitable week.

✌🏼