Today's Revenue Management thought:-
It’s practically tradition for the holiday season to mean great deals…..
Prior to choosing a holiday pricing strategy, it’s important to take a 360-degree view of your business and the competitive landscape, in addition to evaluating some strategies that can help to preserve profit margins.
Some of strategies include:
Calculate Your Minimum Price
Do Your Own Market Research
Proactively Gauge Demand
Do Competitor Research
Statistics Say Free Shipping Is King
Margin-Preserving Pricing Strategies
Emphasize Value Year Round
Conducting some thorough research and business analysis, coupled with some strategic short-term and long-term planning, your business can rack up holiday revenue
Have a profitable week.
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