Today's Revenue Management thought:-

What’s the right pricing strategy for your property ?

Whether your hotel is located in a bustling city environment or nestled in the quiet countryside, establishing an effective hotel pricing strategy is vital for success.

• Demand-based pricing

• Rate parity pricing

• Occupancy-based pricing

• Optimised rate level utilisation

• Market segmentation pricing

• Day of week (DOW) pricing

• Competitive pricing

• Penetration pricing

• Discounted and promotional pricing

• Length of stay pricing

• Flex rate and semi-flex rate pricing

• Package pricing

What works for you does not necessarily work for your neighbour…. But how do you determine which is the right strategy to employ and when ?

Have a profitable week.

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